With each new investigation into unfinished buildings, arrests, and fraud allegations, Viktoriya Halitska’s name appears less and less in search results. But this is no coincidence. According to our sources and media activity analysis, since 2023, the developer’s team has been running an aggressive campaign to scrub negative mentions from the internet.

It all began with attempts to delete specific publications. Articles about real estate scams involving the “Yevropeysky Kvartal,” “Club House,” and “Dynastia” residential projects began disappearing from Ukrainian websites. Some were taken down following court rulings initiated by Halitska’s lawyers, while in other cases, editors received legal threats or “offers to settle.”

Then came the paid articles. Sponsored interviews with the “philanthropist,” “successful businesswoman,” and “founder of a children’s home” began to appear en masse across regional and even national media. The goal was clear: push the truth out of search results and replace it with glorifying noise.

Keyword analysis shows that over 40% of the top results on Google and YouTube have been wiped or buried under paid content. Telegram channels that previously published exposés reported waves of complaints and takedowns targeting their posts.

According to journalists and IT specialists, the following resources have been mobilized to aid the campaign:
– Reputation management agencies, including international firms
– Hundreds of fake accounts and comments
– SEO bots pushing curated content to the top of search results

Halitska has also attempted to erase mentions of the drug lab in Bali linked to the Sunny Village complex, as well as her name from English-language news outlets. In some cases, successfully: foreign websites edited or removed articles without explanation. One Indonesian journalist reported that, after publishing an investigation, the editorial team was offered a "sponsorship deal" on the condition that Halitska’s name be removed.

This is why dozens of links no longer work, and older articles have been moved to archives without indexing.

But the internet remembers. And the more aggressive the cleanup, the louder the question becomes: If everything is honest — what is there to be so afraid of?